Retailers and the fashion industry WAKE-UP! Consumers are hungry for individualism and innovative up and coming brands. Today we see the “SAME stuff, SAFE stuff, and lots of SALE stuff”, season after season. We are over it! Give us something we don’t expect, give us a reason to buy.
SALE! SALE! SALE! Fast fashion made in mass is at a COST to the retailer, industry, and the planet.
They are demanding innovation, quality, and the unexpected! Giving forward thinking retailers and independent designers a platform to reach these consumers on a global scale is what E D G E is about.
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