The EDGE network of emerging designers share business tips and advice on their journey as an up and coming brand in the fashion industry. This is part of the EDGE experience based [to complement academic] educational best practice series.
Read more
6 EDGE Designers Share Business Advice | What School Doesn’t Teach
The EDGE network of emerging designers share business tips and advice on their journey as an up and coming brand in the fashion industry. These direct quotes are from the EDGE Radar designer interview series. Explore boundaries and believe in what you’ve set out to accomplish. – An interview with Amabelle Aguiluz. . . My […]
Read more
The Reality of the Emerging Designer | EDGE Talks to Herbert Victoria
Learn the industry hands on as much as you can before going out there, because school won’t teach you the reality of it . . . create your own route, everything will not work for everyone. Some will be successful and some won’t. I mention this because this is the reality of fashion, and it’s […]
Read more
Rhonda’s Best Practices. . . Focus on The Consumer
Focus on the consumer, not sales, believe me, it’s a win, win. To do this you have to intimately know who your audience is. Who are you designing for? You design for the customer – the retailer/buyer – and you design for the consumer – the ultimate end user. Knowing the consumer will position you […]
Read more
Stella McCartney’s Tips at CFDA and Vogue’s Annual Fashion Fund Dinner
Stella McCartney was the keynote speaker at the Council of Fashion Designers of America [CFDA] and Vogue’s annual Fashion Fund dinner. Her advice to the fashion class of 2014, as told by Marshall Heyman of WSJ.com: • Go work in Paris. “It will serve you very well if you can get there.” • Study vintage […]
Read more
E D G E 