EDGE-ucation, sustainable EDGE

Fast & Cheap Fashion Consumption Leads to R.A.G.S.

Skip the landfill and discard your unwanted R.A.G.S. – Recycle Accessories Garments Shoes – responsibly. Americans discard more than 28 billion pounds of unwanted clothing, shoes, and other textiles.  Charitable organizations and others collect roughly 15 percent of these items, while the remaining 85 percent — 24 billion pounds — end up in landfills.  – […]

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EDGE-ucation, sustainable EDGE

The Power of The Designer To Create Sustainable Change

Up to 80% of a garment’s environmental impact is decided in the design phase. Only a few designers and product developers realize their potential to create sustainable change through their decision. – Jonas Eder-Hansen, vice president & development director at the Danish Fashion Institute | Recycling International Designers should recognize that true innovation is best achieved by […]

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EDGE Cosmo, EDGE-ucation

Color! Have No Fear

In fashion, do we produce and consume too much of the color black?  Do you know why black is used in the branding of Chanel, YSL, and Armani Exchange?  How does the color spectrum affect consumer behavior?

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EDGE-ucation

The One Branding Tip You Can’t Live Without

In developing your brand, focus on engagement, not sales.  You want to engage the consumer on an emotional level and to effectively communicate it across their entire brand experience.  When you think of an emotional connection with a brand, Disney has one of the best practices of consumer engagement and brand leveraging across all its […]

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EDGE Market & News, EDGE-ucation

The State of Fashion 2017

The U.S. fashion industry has changed dramatically since the early part of the 20th century when its main focus was manufacturing. In 1931, the Garment District in New York was home to the highest concentration of clothing manufacturers in the world. – The New Economy of Fashion | Joint Economic Committee, United States Congress   […]

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EDGE Market & News, EDGE-ucation

The New Economy of Fashion

There are strong signs of a bright future for sectors of the fashion industry—primarily in design and high tech manufacturing. Fashion is a multi-trillion dollar global industry, encompassing everything from textile and apparel brands to wholesalers, importers and retailers. Over a trillion dollars is spent annually on apparel and footwear around the globe, with nearly […]

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EDGE-ucation, EDGExposition

“Spotlight”: The Making of a Student Fashion Show

A student fashion show is not just “show and tell”, but a collaborative educational experience that showcases student’s marketing, design, and event production talents.  It’s applying the academics to real life.   I wanted to learn more about the “what, why, and how” of producing a show by the student body and in particular how it […]

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